Sainsbury's
Whilst working with Sainsbury's creative agency, Zest, I was responsible for creating numerous animated videos.
Social Media
I created several motion designs for social media advertisements, bringing existing creatives and storyboards to life through engaging animation while maintaining the brand's tone. These pieces went on to inform future social briefs as a 'best in class' example.
In-store displays
A large part of my role involved assisting Sainsbury's in converting print-based material into animated formats for screens, helping to reduce paper usage.
Holiday Promotions
During key seasonal periods, I created multiple animations, including eye-catching displays showcasing promotional offers. These included festive adaptations of Nectar Price Match campaigns and other themed content tailored to a range of seasonal events.
Tu & Habitat
Alongside my contributions to Sainsbury's animations, I actively participated in creating engaging animated content for their sister brands, Tu and Habitat.